






Price: $26.00 - $20.80
(as of May 06, 2026 03:58:45 UTC – Details)
Product description


IT Looks like Real Hair!
Featuring an exclusive oval tip that mimics the look of real hair, Brow Power adjusts to your eyebrow color based on pressure and also works to completely cover gray. The budge-proof formula ensures natural-looking brows that last.

IT’s 3 Pencils for All Your Brow Needs
Brow Power Pencil now comes in a Full and Micro version, too! This tip variety allows you to easily customize your brow look for your most beautiful results.

IT’s Your Brows But Better!
To create your most perfect-looking eyebrows, follow these tips:
The start of your eyebrow should line up directly with the edge of your nose.Your eyebrow arch should align to the outer edge of your iris.The end of your eyebrow should line up with the outer corner of your eye.

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Customer Reviews
4.5 out of 5 stars 919
4.5 out of 5 stars 1,180
4.6 out of 5 stars 6,627
3.9 out of 5 stars 188
Price
$20.80$20.80 $20.80$20.80 $20.80$20.80
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Description
Micro-fine eyebrow pencil Bold defining eyebrow pencil Brow-enhancing eyebrow pencil Volumizing tinted fiber brow gel
Benefit
Budge-proof & natural-looking Budge-proof & easy application Budge-proof & natural-looking Waterproof & volumizing
Brush
Micro-fine pencil + built-in spoolie brush Triangular-tip pencil + built-in spoolie brush Oval-shaped tip + built-in spoolie brush Micro-flocked tip & soft, molded bristles
Definition
Feathery definition Bold definition Effortless definition Volumized definition
Is Discontinued By Manufacturer : No
Product Dimensions : 5.94 x 0.79 x 5.91 inches; 0.34 ounces
Item model number : HV-PEF8-9F50
UPC : 893224002703
Manufacturer : IT Cosmetics
ASIN : B003VPTA2U
Best Sellers Rank: #3,771 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #47 in Eyebrow Color
Customer Reviews: 4.6 4.6 out of 5 stars (6,627) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
WHY YOU’LL LOVE IT – Featuring an exclusive oval tip that mimics real hair, this precise brow pencil adjusts to your eyebrow color based on pressure. Long-lasting eyebrow pencil comes in four shades to match all hair colors and cover grays
BENEFITS – The budge-proof brow formula and universal shades adhere to skin for natural-looking, long-lasting eyebrows. The built-in spoolie brush helps create polished, flawless brow perfection with ease. Even if you have thin eyebrows, sparse eyebrows or no eyebrows at all, the longwearing formula ensures natural-looking brows that last
BROW-ENHANCING INGREDIENTS – Infused with nourishing skincare ingedients like biotin, a B vitamin known to promote healthier-looking hair and skin, this brow pencil helps you achieve your most beautiful, full eyebrows with every precise stroke. Also formulated with Saw Palmetto to condition skin and Antioxidants to help reduce the appearance of visible signs of skin damage and aging
BEAUTY TIPS – Brow Power is super customizable! It can match any hair color based on pressure. Apply softer strokes of Brow Power Universal Eyebrow Pencil for lighter hair colors (like blonde and gray eyebrows) and press harder for darker tones (brown and black) —the harder you press, the deeper your color
YOUR IT ROUTINE: Start by prepping skin with Confidence Cleanser + Cream. Use the Heavenly Luxe #7 Brush to blend your CC+ Cream Foundation, followed by Bye Bye Under Eye Concealer. For perfect brows, use soft, feathery strokes aligned with your nose and iris, then groom with the built-in spoolie. Finish with Do It All Color Balm Blush + Bronzer on cheeks and Superhero Mascara for lengthened lashes