4 lessons I learned after spending $6 million on Google Ads last year

I had an unlimited budget. I could spend as much money as I wanted on whatever ads I wanted. But I had to be profitable. I was working in-house for a technology company. We had aggressive revenue targets and I wanted to play a major part in making that happen. I managed to grow ad spend from $3 million to $6 million per year because I found creative ways to profitably scale my campaigns. I crushed our revenue targets. Here’s what I learned. The creative is everything This is true across every major paid media channel, be it Google, Facebook,…

This story continues at The Next Web

Source link

قالب وردپرس

Related posts

Apple Watch Series 5 Discounted In Rare Deal


Smart TV and Streaming Device – Know the Difference


PlayStation 5: The 4 features that matter (and 4 that don’t)